Good as gold tools & favs for CEO moms

Spoiler: We have so much more to share than our favorite bookkeeping resources.

(REALLY GOOD)

Free Stuff

A collection of our best freebies (and some favorites from friends)

A laptop screen displaying a presentation titled "5 ways to keep more profits" from Goodness Gracious Accounting, featuring a woman's photo on the right and a smaller circular photo of a woman and baby at the top right.

The Keep More Money Mini Masterclass

When the numbers you see hit your bank account just don’t feel like enough, it’s time to learn how to make that money go farther and do more for you, your business, and your family.

WATCH NOW →

A digital infographic titled 'Quick Guide to Common Business Deductions for CEO Moms' with a woman holding a baby, sitting on a couch with a laptop. The infographic explains business deductions including marketing, office expenses, professional services, education, and business meals.

The Must-Have Deductions List for CEO Moms

Is this lunch deductible? What about that course I just bought? Or my manicure for brand photos? Finally get the clarity you need so you can write off the right things with confidence with our free guide.

DOWNLOAD NOW →

A white envelope with a pink note inside, partially pulled out.

The Ex-Library

from Taylor Hedden at Chanel & Lee

This is everything you need to boost your client experience (specifically for Dubsado users, but anyone is welcome!). You get access to canned emails, forms, and masterclass replays — all for free!

ACCESS THE LIBRARY →

Financial Freedom Calculator

from Cashflow with Carolina

Let’s be honest — investing can be intimidating and overwhelming. But this tool from Carolina gives you the faith-friendly help you need to start confidently investing today!

GET YOUR FREEDOM NUMBERS →

Say Hello in Stories

from Tori Sprankel

CEO Moms don’t have time to overthink Instagram, and this freebie from Tori makes showing up in Stories feel easy. She’s sharing guided prompts plus *tons* of resources to help you hit “share” at the link below!


IG HELP THIS WAY →

Free Showit Link in Bio Page

by Sydney Walden at Rouse Design Studio

Finally ditch your clunky Link.tree and create a link in bio page that aligns with your brand and creates the first impression your business deserves. Sydney’s making it easy with this beautiful template!

LINK IN BIO GLOW-UP →

Cover of a branding guide titled "Your Go-To Brand Color Playbook" by Stacy Aguilar Design, featuring playful dashed arrow illustrations on a light background.

Brand Color Playbook

from Stacy Aguilar

If you’re second-guessing which color combinations to use every single time you open up Canva, this playbook is for you. With Stacy’s tips and templates, you’ll learn how to use your brand colors with confidence, once and for all!

GET THE PLAYBOOK →

Finance Favorites

Taking care of your business’s finances doesn’t have to be complicated — especially with tools like these.

Xero

Our preferred accounting software and the one we think 99.9% of small businesses should be using (because no, it’s not just you… QuickBooks really is that frustrating).

GET 90% OFF FOR SIX MONTHS →

Gusto

If you’re building a team, then you need HR — and Gusto makes it easy. This platform gives you the tools you need to hire, pay, and manage your team, all in one place.

GET GUSTO →

Relay Bank

It literally *doesn’t get* more organized than Relay. If you’re looking to bring Profit First principles to your banking, Relay is 100% the way to go.


TRY RELAY →

Business Credit Card

On the hunt for the best business credit card? Our pick comes down to either the Chase Sapphire Reserve for Business® card, Ink Business Unlimited® card, or Ink Business Cash®.

CHECK OUT CHASE →

Business Tools We Love

As CEO Moms, we need simple, efficient tools that make our lives easier — and these ones do more than fit the bill.

Google Workspace

You can’t go wrong with good ol’ Google. Like, could we function without Gmail, Google Meet, Gemini, and our Google Drive? We guess we probably could, but it’d be a lot more chaotic… so no thanks.

Use the link below to get 10% off your first year of Google Workspace.

SIGN UP & SAVE →

Dubsado

In the never-ending CRM debate, we will always vote Dubsado. Simple to use with a great client experience, plus automations!? What else could a busy business owner ask for?

Use code GoodnessGracious to save 20% on your first year or month of Dubsado

GET DUBSADO →

Squarespace

When it comes to websites, it doesn’t get any easier to use than Squarespace. And the fact that we can actually understand what we’re looking at in the backend of this site you’re browsing? That’s priceless.

Get started for free, no credit card required.


TRY IT NOW →

Basecamp

Our favorite project management platform! It’s easy to use, all-in-one, and made for both internal team projects and client-facing projects. Collaboration is just easier with Basecamp.

We’re not even an affiliate; we just love it! 

GET 30 DAYS FREE →

CEO Mom Must-Haves

Our best recs for both your on-screen and off-screen life.

mom hat

ceo hat

Recipes We Can’t Stop Making

These are the dishes and treats we’d be serving up if we were lucky enough to host you for Sunday supper.

(Until then, we’ll be Googling how to mail a cake!)

From Alex’s Kitchen

Lemon Butter Cake

A slice of lemon cake with powdered sugar on top, served on a white plate with a fork.

From Alex’s Kitchen

French Strawberry Cake

A slice of strawberry shortcake with a whole strawberry on top, placed on a silver cake server on a white plate.

From Alex’s Kitchen

Braised Pork Roast

Close-up of cooked meat with vegetables, including potatoes and herbs, in a savory dish.

From Konstance’s Kitchen

Slow Cooker Beef on Rice

Beef stew with chunks of beef, onions, and herbs served over white rice.

OUR FAVORITE

Online & IRL Communities for Female Entrepreneurs

Do this crazy, amazing CEO Mom life alone? No way. Here’s where we’ve found our people.

Made for Mothers

A virtual village for moms running businesses who want space to grow alongside true community.

Try it for a month for less than $1

JOIN NOW →

TogetHER

A community created for moms building businesses and raising babies at the same time. With networking, masterclasses, coaching, and more — TogetHer is an amazing space for moms!


LEARN MORE →

Rally

A community for Kingdom-driven CEO Moms to celebrate, support, and learn from each other. Think mastermind sessions, coaching calls, retreats, and more — all in one place!

CHECK IT OUT →

The Working Gal Co.

A virtual community for female entrepreneurs with live calls, 24/7 community, and a resource library.

Use code GGA15 for $15 off your first month.

ALL THE DETAILS →

Alex’s Favorite Newsletters & Podcasts

For business tips, pep talks, and literal survival stories (yes, really) — these are our founder and CEO Alex’s “don’t miss” emails and episodes.

in her inbox

Dot.Dot.Dot.

by Katie Pannell

“Truly entertaining and great gif work! It’s just fun to read, and I love the deals she includes on her products. Worth the read, for sure!”

GET DOT. DOT. DOT →

Table of Contents

by Sara Joelle

“The *longest* newsletter I've ever actually made it through consistently. I love Sara's energy, and her stories are just unhinged and so funny.”

SUBSCRIBE TO TOC →

The Connection Club

by Jordyn McCoy

“While she helps all types of businesses, Jordyn is particularly focused on authors, so she's always got great book (& lifestyle) recommendations.”


JOIN THE CLUB →

The Messy Middle

by Caitie Cupples Creative

“Incredible storytelling, relatable, easy to read, and it inspires me to actually do work on my business.”

GET THE MESSY MIDDLE →

in her ears

Watercolor illustration of a Bible with a gold cross on its cover, surrounded by green leaves, and a white dove in front of it on a light blue background. The words "Bible" and "Beginning to End" are written on the image.

Bible: Beginning to End

with an Anonymous Host

“This podcast makes the Bible so approachable! I can listen to God’s word as I take my morning walk, and I just find that I really end up digesting the material much better.”

TUNE IN →

A woman sitting on the floor, wearing a beige dress and sneakers, with her hand on her chin, in front of a white wall with large orange text reading "Proof of Life" and a smaller text indicating "with Tori Sprankel." The wall has drawings of suns, flowers, and abstract designs in soft yellow and orange colors.

Proof of Life

by Tori Sprankel

“Quick, digestible episodes that truly do lift me up when things feel heavy. Entrepreneurship can feel so lonely, and I've found a lot of relief with this podcast.”

SIGN UP TO LISTEN →

A large ocean wave crashing near a beach with palm trees and houses, with the text 'Wondery Against the Odds' at the top.

Against the Odds

from Wondery

“If you need to get your heart rate up, this is the podcast to do it!!! I listen to these stories while running, and it's a great combination. I'm a massive survival story fan, and these are told so well, it feels like you're there.”

YOU’LL LOVE THIS →

Two women sitting on a cream-colored sofa, smiling and laughing while holding drinks. The background features the title 'Heart & Hustle the podcast' and the hosts' names, Evie McLeod and Lindsey Roman, with a simple line drawing of a woman's profile.

The Heart & The Hustle

with Evie McLeod & Lindsey Roman

“One of my favorite business podcasts! Evie & Lindsey are so fun and share so much incredible advice for all business owners.”

CATCH THE LATEST →

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